Monthly Archives

July 2017

automation
Business

The Jobs We Won’t Lose to Machines

The only jobs we won’t lose to machines are jobs that are rooted in emotion. Jobs that require sympathy, empathy, respect, warmth, tenderness, and love. When a robot says I love you. Even when the robot is made to…

reach customers
Marketing

How is Your Customer Likely to be Reached?

When I owned a fitness club it was next to impossible for people to reach me. My staff and managers knew never to give out my phone number and if someone cold called me they were screened by two…

Marketing

Why Are You Not Blogging Yet?

Building a personal brand is a powerful thing these days. I run into people all the time who read my blog and tell me they’ve been meaning to start blogging yet never do. They’re stuck in the details of…

Lifestyle

5 Thought Provoking Questions

1. What drives you to do better at something? 2. If you had to teach someone one thing, what would you teach? 3. What is your strength? (Get 3 people to answer this for you) 4. If you had…

Lifestyle

Einstein couldn’t speak by the age of 3

I left the Einstein Museum a few days ago with a new perspective about him. As a kid Einstein hated school and would often skip class. He read his first book at the age of 10 – a popular…

Marketing

How to Know What Will Stick

Writers, producers, musicians, comedians, entrepreneurs all want their art to stick. But how do you know what will stick? The answer is: You don’t know until you put your art out there. And of course you need to be…

Marketing

On Context

A man fell into a river while another man sat on the riverbank relaxing in the sun “Help, I can’t swim! I can’t swim!” yelled the man in the water. “I can’t either,” said the other man “But I’m…

Lifestyle

3 Life Lessons From my Hike in Switzerland

I’m laying in bed writting this after a six hour hike up a beautiful mountain in Interlaken Switzerland. My feet are killing me and I’m exhausted but I wanted to write lessons from my hike while it’s still fresh…

Business

Taking Your Business Reviews Seriously

In business, it’s typical to prioritize for higher revenues, higher profit or higher retention but what about higher reviews? Reviews are the first place people go before making a purchase decision these days. It’s often what makes or breaks…

Entrepreneurship

The Starting Point of Business

My brother had a job as a cleaner. When his contract was about to expire he contemplated what he would do next. As his older brother he looked for my advice. My suggestion was that he uses the skills…

Marketing

Pragmatic Marketing

I had a call with Stephen, the CEO of qfit today. He started marketing his software to fitness club owners. When I first talked to him about marketing the discussion was vague. But today he knows that for every…

Business

Bad Service

The restaurants here in Greece always bring you your bill right after you order. The server at the restaurant put seven meals on our bill even though we were only six people. It was clear that he made a…

Lifestyle

Courage to Live Life

There was a lady sitting in the lobby at the hotel. She was telling her family she didn’t want to go swimming because the water was too cold. Then she didn’t want to go in the sun because it…