I was having a discussion with an old wise man yesterday, someone I’ve been creating a great friendship with these days. He said something to me that resonated. He said there are two types of people in this world.…
April 2018
1. Ignorance to wisdom Ignorance is about deliberately ignoring important information. It’s about hiding from the truth. We’ve been encouraged to act ignorant most of our lives. Don’t worry about what’s going on, just watch tv, drink beer and…
There’s 4 important equations that oversee the overall success of a business. They are: Cost of acquisition, service margin, churn rate and lifetime value. Cost of aquisition How much does it cost you to gain a customer? If you…
Very few people are willing to risk their hard earned money with a new business. One study showed that it takes the average person 2 years to trust a brand. When you start out with a new concept, the…
I watched this woman from the coffee shop window drive up in her Mercedes, she’s carrying a handbag that could feed a village yet she’s unhappy. As she comes in the energy changed, she complained about the line up,…