How To Know If Your Business Idea Will Work


The answer is you don’t know until you try to sell it.

I’ve been caught in the entrepreneurial trap more than once eagerly creating something I thought was a good idea. But when it came time to sell it – hardly anyone was willing to buy it. Forget about most people’s feedback, they usually say it’s a good idea because they don’t want to crush your dreams.

In the early stages of a startup you need a learning and discovery process so you can get the company to the point where you know what to execute on. Don’t be obsessed with your idea. Be obsessed with the customer and the problem you are trying to solve.

Before you spend any time and money into a business – try to pre-sell it.

You don’t get to decide if it’s a good idea – the market does.

If you can’t get anyone to pre-buy it. Not to say they’re interested but to get them to put their hard earned money in your pocket, you’ll quickly have your answer to whether or not it’s a good idea.

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