Marketing

No Enemies, No Secrets

secrets

The government, technology companies, corporations and the military all conceal information because they have enemies or competitors looking to hurt them.

Withholding secrets gives them more power.

But when you’re uniquely yourself secrets limit you. When you’re a category of one, you have no threats. Giving away your secrets creates value, it connects people to you, it changes people.

It’s natural for us to want to hold on to secrets but those that can shake away their fears are the one’s that are going to thrive in the connection economy.


Also published on Medium.



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