Entrepreneurship

Test and tweak

Kid toys are generally filled with buttons to push or nobs to turn. As kids we naturally tinker with things. It’s in our nature to see a red button and to want to push it. It’s our way of learning. But as entrepreneurs we often skip this step.

The testing and tweaking mindset is so important in business, you want to get in the habit of always doing it before ever executing.

Test the demand for what you want to sell, test different marketing channels and test your ads.

Then tweak them to get the best return on investment.

Once something is proven, you can then scale it aggressively.



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